Don’t buy a Kia Sportage in Gibraltar until you compare this smarter alternative
Why is the Kia Sportage in Gibraltar so popular?
The Kia Sportage in Gibraltar is one of the most common SUVs on the road. With its modern design, strong equipment levels and reputation for reliability, it is easy to understand why so many local drivers choose it.
With a starting price of £31,995, the Sportage is often seen as the default SUV choice.
But before you commit, it is worth asking an important question:
Is there a more comfortable and better-value alternative available right now in Gibraltar?
That is where the Citroën C5 Aircross from Prime Auto comes in.
Price matters more than you think
One of the biggest assumptions is that the Kia Sportage offers unbeatable value. In reality, the numbers tell a different story.
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Kia Sportage starting price in Gibraltar: £31,995
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Citroën C5 Aircross starting price from Prime Auto: £27,995
That is a £4,000 saving straight away.
For many buyers in Gibraltar, that saving can cover insurance, road tax, or even future maintenance costs. And importantly, the C5 Aircross is not a “budget” SUV. It is a fully fledged family SUV with strong safety technology, modern infotainment, and one of the most comfortable interiors in its segment.
Citroën C5 Aircross: comfort-focused by design
While the Kia Sportage is very competitive in terms of equipment, the Citroën C5 Aircross stands out for something many Gibraltar drivers value even more:
Exceptional ride comfort
Citroën has built the C5 Aircross around a relaxed driving experience, perfect for Gibraltar’s stop-start traffic and short urban journeys.
Key highlights include:
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Advanced Comfort seats, designed to reduce fatigue
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Urban Grey fabric interior with a calm, modern feel
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8-colour ambient lighting as standard
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Dual-zone automatic climate control
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Active Safety Brake, Lane Keep Assist and Traffic Sign Recognition
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10″ HD touchscreen with Apple CarPlay and Android Auto
Instead of focusing only on technology, the C5 Aircross focuses on what you actually feel every day: smoothness, space and comfort. And here is the key question most buyers forget to ask: how does the car feel after 30 minutes in traffic?
Standing out in a sea of Sportages
There is no denying it: the Kia Sportage in Gibraltar has become almost too common.
For some drivers, that is reassuring. For others, it feels uninspiring.
Choosing a Citroën C5 Aircross allows you to drive something just as capable, but far less repetitive on the road. With its unique comfort-focused design and distinctive styling, it stands out from the crowd while still delivering the practicality and reliability Gibraltar drivers need every day.
If you value individuality without compromising on comfort, the C5 Aircross from Prime Auto is a smarter alternative worth considering.
Available now in our showroom: C5 Aircross Hybrid 145 Plus Edition
If you are currently looking at the Kia Sportage in Gibraltar, this is the perfect moment to compare.
At Prime Auto, we have one unit available in stock:
✅ Citroën C5 Aircross Hybrid 145 Plus Edition
✅ White with Black Roof
✅ Only £27,995
⭐ Key Highlights – C5 Aircross Hybrid Plus
Exterior
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Full LED headlights & LED rear lights
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19″ diamond-cut alloy wheels
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White body with contrasting black roof
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Tinted rear windows
Comfort & Interior
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Citroën Advanced Comfort® seats
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Citroën Advanced Comfort® suspension
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Dual-zone automatic climate control
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10″ digital driver display
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Panoramic cascade touchscreen
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Ambient interior lighting (8 colours)
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Reclining rear seats with armrest
Technology & Infotainment
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Wireless Apple CarPlay™ & Android Auto™
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3D Connected Navigation system
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Wireless smartphone charging
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Electrochromic (auto-dimming) interior mirror
Safety & Driving Assistance
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Adaptive cruise control with Stop & Go
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Front & rear parking sensors
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180° rear view camera
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Keyless entry & start
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Electrically folding door mirrors
This is an outstanding opportunity to drive away in a brand-new SUV with premium comfort at a significantly lower price than the Sportage.
Final thoughts: is the Kia Sportage in Gibraltar still the best option?
The Kia Sportage in Gibraltar is popular for good reasons. It is reliable, modern and well equipped.
But popularity should not replace comparison.
If you want a smoother, more comfortable driving experience — and better value for money — the Citroën C5 Aircross Hybrid 145 Plus Edition is a smarter alternative worth testing.
Before you commit to what everyone else is driving, speak to Prime Auto. You may discover that the smarter choice was not the most obvious one.
